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Press Release

GiftCardLab.com Expands One-Stop Gift Card Business with New Online Marketing Tools

Release date: 7/24/2012

GiftCardLab.com Chooses Envision Interactive and Camelot Strategic Marketing & Media for SEO, Content Marketing and Paid Search

DALLAS (July 24, 2012)-GiftCardLab.com, the online one-stop shop for everything gift card, has grown its business through word of mouth and wowing customers with exceptional customer service.  Today, GiftCardLab.com announced it will be working with Envision Interactive on search engine optimization (SEO) and content marketing to fuel growth, increase brand awareness, and expand audience reach.

“Up until now, Gift CardLab has grown without the benefit of a marketing budget and while 50% growth is very respectable, we are ready to accelerate our growth and take our rightful position as the market leading online gift card retailer. I believe Camelot and Envision are the perfect marketing partners to help grow our sales from $100 Million to $1 Billion annually by 2014,” said David Jones, CEO of GiftCardLab.com.

Envision Interactive is a digital marketing agency, founded in Dallas, TX in 2005, that specializes in strategic search marketing. They have utilized their innovative methods in content marketing, technical optimization, and social media marketing to increase brand awareness and sales for over 100 clients across virtually every industry.

“We’re thrilled to be working with GiftCardLab.com on the advancement of their organic search marketing efforts. It’s an honor to win the business and to join forces with such a stellar management team,” said Reagan Judd, President and Director of Strategy at Envision.  “Gift CardLab has a great consumer proposition and is well positioned to become the leading source for gift cards,” added Sam Bloom, GM of Interactive.

GiftCardLab.com will also be using Camelot Strategic Marketing and Media to boost site traffic through paid search.  Founded in Dallas, Texas in 1983, Camelot is one of the largest privately-owned strategic marketing and media services in the country.  They have state of the art technology and provide an array of services covering all types of media including interactive, print, radio, television, and out of home.

GiftCardLab.com is very excited for the growth opportunities working with Envision and Camelot offers.

About GiftCardLab.com
GiftCardLab.com is your one stop shop for everything gift card.  Whether you’re looking to personalize a Visa card with your own photo, or find gift cards to your favorite retailers and restaurants, GiftCardLab.com has the largest selection in the world.  The Dallas based company was founded in 2004 and continues to wow customers with exceptional customer service.  Learn more at GiftCardLab.com.

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